Corporate Lodging Forum 2019

Time	Description	Speaker(s)	Format
11:00	Registration
11:30	Welcome speech	Devi Virdi, Director of Sales, Enterprise Solutions, HRS Group
11:40	The Power of Data Chris Crowley, SVP, Enterprise Solutions, EMEA, HRS will open the day and set the scene of how the world we live in today, data is king. Many economists believe that ‘data to this century is what oil was for the last century’—a driver for growth, change, and success. According to a May 2018 Forbes article, the amount of data created every single day amounts to 2.5 quintillion bytes. To put it another way, almost 90 percent of the data in the world was generated over the last two years. Now, one can imagine the speed and volume of data being generated through innumerable sources like IoT, sensors, wearable devices, tweets, YouTube videos, mobile communications, chats, pictures, emails, blogs, Skype, print media, TV, smart devices, and so on. The journey of converting data into insights can be an enriching exercise for any organization. Leading to a data-driven discovery—finding hidden patterns and unusual correlations—this will help decision-makers know the unknown. David McCandless, a British data-journalist and information designer, author of two bestselling infographics books, will take you on a journey to show how complex data sets can be distilled to reveal insight by visualization data in a highly innovative and unique way.	Chris Crowley, SVP Enterprise Solutions, HRS Group David McCandless, Data journalist and information designer	Keynote speech
12:40	Interview: How does the Power of Data drive digital transformation of travelers needs in corporate lodging? In many markets today, online is the new normal when it comes to booking travel. Business travellers expect the same kind of experience they've enjoyed as leisure travelers and want an automated selection of hotels that satisfy their personal needs while conforming to corporate policy. Spending less time on planning trips, travellers prefer technology that serves up personalised offers. So the more you know about your travellers and their travel patterns, the greater the opportunity to reduce frustrations around securing the right accommodation that meet their needs.	David McCandless, Data journalist & information designer Max Waldmann, Founder & CEO, conichi Susan Hopley, CEO, The Data Exchange Company Moderator: Chris Crowley, SVP, Enterprise Solutions, HRS Group	Panel Interview
13:00	Lunch break
14:00	An industry perspective Rob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits.	Rob Hornman, SVP Hotel Solutions, HRS Group	Keynote
14:30	How the Power of Data is connected to driving hotel programme compliance Content distribution and fragmentation provide multiple data touchpoints in a complex and evolving ecosystem for hotels, hotel suppliers and corporate policy. Understanding the value of your programme and driving compliance to it are key to maximising your travellers experience and delivering to your corporate objectives. By accurately understanding and communicating at key inflexion points throughout the hotel vertical corporate buyers are able to drive significant increases in compliance and traveller satisfaction. Listen to our panel as they share their experiences with you.	Alexandra Saenz, Director Global Accounts, HRS Group Anuradha Kuchibhotla, Head of EMEA Sourcing, HRS Group Gabriela Klazar, Senior Sourcing Manager, Stanley Black & Decker Nicole Popow, Global Hotel Category Leader, Danaher Corporation	Panel discussion
15:30	Coffee break and Networking
16:00	How the Power of Data is connected to effective strategic meetings management An impartial in-depth overview of the importance of data and its power to drive an effective strategic meetings management programme. Industry experts and your peers will share from different sides of the industry and with distinct perspectives the journey they have been through. They will highlight best practice and insights on best-in-class approach, considerations, implementation, pitfalls and solutions used to create effective programmes. And of course, it all starts with having the right kind of data.	Abbie Michaelson, VP Meetings & Groups, HRS Group Tim J Nichols, Global Supplier Leader, Travel Meetings & Events, Ernst & Young LLP Karen Johnston, Head of Meetings & Groups, UK & Ireland, HRS Group Leigh Cowlishaw, Managing Partner, Black Box Partnerships	Panel Discussion
16:40	Closing remarks	Chris Crowley, SVP Enterprise Solutions, HRS Group Rob Hornman, SVP Hotel Solutions, HRS Group

— Please note the agenda is subject to change —

11:00 — Registration

Registration
11:30 — Welcome speech

Welcome speech
11:40 — The Power of DataChris Crowley, SVP, Enterprise Solutions, EMEA, HRS will open the day and set the scene of how the world we live in today, data is king. Many economists believe that ‘data to this century is what oil was for the last century’—a driver for growth, change, and success. According to a May 2018 Forbes article, the amount of data created every single day amounts to 2.5 quintillion bytes. To put it another way, almost 90 percent of the data in the world was generated over the last two years. Now, one can imagine the speed and volume of data being generated through innumerable sources like IoT, sensors, wearable devices, tweets, YouTube videos, mobile communications, chats, pictures, emails, blogs, Skype, print media, TV, smart devices, and so on.The journey of converting data into insights can be an enriching exercise for any organization. Leading to a data-driven discovery—finding hidden patterns and unusual correlations—this will help decision-makers know the unknown. David McCandless, a British data-journalist and information designer, author of two bestselling infographics books, will take you on a journey to show how complex data sets can be distilled to reveal insight by visualization data in a highly innovative and unique way.

The Power of Data

Chris Crowley, SVP, Enterprise Solutions, EMEA, HRS will open the day and set the scene of how the world we live in today, data is king. Many economists believe that ‘data to this century is what oil was for the last century’—a driver for growth, change, and success. According to a May 2018 Forbes article, the amount of data created every single day amounts to 2.5 quintillion bytes. To put it another way, almost 90 percent of the data in the world was generated over the last two years. Now, one can imagine the speed and volume of data being generated through innumerable sources like IoT, sensors, wearable devices, tweets, YouTube videos, mobile communications, chats, pictures, emails, blogs, Skype, print media, TV, smart devices, and so on.
The journey of converting data into insights can be an enriching exercise for any organization. Leading to a data-driven discovery—finding hidden patterns and unusual correlations—this will help decision-makers know the unknown. David McCandless, a British data-journalist and information designer, author of two bestselling infographics books, will take you on a journey to show how complex data sets can be distilled to reveal insight by visualization data in a highly innovative and unique way.
12:40 — Interview: How does the Power of Data drive digital transformation of travelers needs in corporate lodging?In many markets today, online is the new normal when it comes to booking travel. Business travellers expect the same kind of experience they've enjoyed as leisure travelers and want an automated selection of hotels that satisfy their personal needs while conforming to corporate policy. Spending less time on planning trips, travellers prefer technology that serves up personalised offers. So the more you know about your travellers and their travel patterns, the greater the opportunity to reduce frustrations around securing the right accommodation that meet their needs.

Interview: How does the Power of Data drive digital transformation of travelers needs in corporate lodging?
In many markets today, online is the new normal when it comes to booking travel. Business travellers expect the same kind of experience they've enjoyed as leisure travelers and want an automated selection of hotels that satisfy their personal needs while conforming to corporate policy. Spending less time on planning trips, travellers prefer technology that serves up personalised offers. So the more you know about your travellers and their travel patterns, the greater the opportunity to reduce frustrations around securing the right accommodation that meet their needs.
13:00 — Lunch break

Lunch break
14:00 — An industry perspectiveRob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits.

An industry perspective
Rob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits.
14:30 — How the Power of Data is connected to driving hotel programme compliance Content distribution and fragmentation provide multiple data touchpoints in a complex and evolving ecosystem for hotels, hotel suppliers and corporate policy. Understanding the value of your programme and driving compliance to it are key to maximising your travellers experience and delivering to your corporate objectives. By accurately understanding and communicating at key inflexion points throughout the hotel vertical corporate buyers are able to drive significant increases in compliance and traveller satisfaction. Listen to our panel as they share their experiences with you.

How the Power of Data is connected to driving hotel programme compliance
Content distribution and fragmentation provide multiple data touchpoints in a complex and evolving ecosystem for hotels, hotel suppliers and corporate policy. Understanding the value of your programme and driving compliance to it are key to maximising your travellers experience and delivering to your corporate objectives. By accurately understanding and communicating at key inflexion points throughout the hotel vertical corporate buyers are able to drive significant increases in compliance and traveller satisfaction. Listen to our panel as they share their experiences with you.
15:30 — Coffee break and Networking

Coffee break and Networking
16:00 — How the Power of Data is connected to effective strategic meetings managementAn impartial in-depth overview of the importance of data and its power to drive an effective strategic meetings management programme. Industry experts and your peers will share from different sides of the industry and with distinct perspectives the journey they have been through. They will highlight best practice and insights on best-in-class approach, considerations, implementation, pitfalls and solutions used to create effective programmes. And of course, it all starts with having the right kind of data.

How the Power of Data is connected to effective strategic meetings management
An impartial in-depth overview of the importance of data and its power to drive an effective strategic meetings management programme. Industry experts and your peers will share from different sides of the industry and with distinct perspectives the journey they have been through. They will highlight best practice and insights on best-in-class approach, considerations, implementation, pitfalls and solutions used to create effective programmes. And of course, it all starts with having the right kind of data.
16:40 — Closing remarks

Closing remarks

— Please note the agenda is subject to change —

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